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At some point when engaging with a client or customer, you need to ask for the sale. And when you do, look through the lens of your customer. What can you say or do that makes your offer a no-brainer? Here are four ideas to help close more sales.

  1. Describe how your proposal will benefit the customer. There’s few products in a showroom that aren’t available with a few clicks of a mouse. Customers come to showrooms for guidance on how the products you recommend will make them feel. Describe the benefits of owning a brand-new kitchen where customers can entertain family
  2. ...

“In the U.S., they’re cutting corners and cheating, and driving everything to the lowest common denominator – in the brands themselves and in the channels of distribution: department stores, shopping centers. And it’s reaching the point of no return, which means that retail in the U.S. will have to reinvent itself,” claims Value Retail’s CEO Scott Malkin in a recent Glossy interview. Value Retail owns and operates 11 luxury outlet centers in Europe and China.

Malkin explained that it is impossible to have a culture where no one ever pays full price ...

In his book, The Land of Strangers, Robert Hall writes, "The truth is, relationships are the most valuable and value-creating resource of any society. They are our lifelines to survive, grow and thrive." As company leaders, bosses and mentors, what are you doing to help your team members and coworkers build their network of professional relationships? What encouragement are you providing? What opportunities are available and does your team know about them? What are you doing to help yourself?

The inability, unwillingness or lack of awareness of ...

BKBG Shareholders relate that finding and retaining best-in-class talent is one of their greatest challenges. With unemployment rates dipping below four percent nationally, that challenge is becoming increasingly more difficult. Hiring the wrong person is often worse than not hiring anyone at all. Part of the challenge in hiring is determining how well a candidate will fit with the existing culture. Here are several questions to gain insights into a candidate’s motivation, entrepreneurial thinking and teamwork. ...

“In the U.S., they’re cutting corners and cheating, and driving everything to the lowest common denominator – in the brands themselves and in the channels of distribution: department stores, shopping centers. And it’s reach the point of no return, which means that retail in the U.S. will have to reinvent itself,” claims Value Retail’s CEO Scott Malkin in a recent Glossy interview. Value Retail owns and operates 11 luxury outlet centers in Europe and China.

Malkin explained that it is impossible to have a culture where no one ever pays full price ...

Consultants Dan Hay and John Marshal recently published a research study entitled the Happiness Halo that identifies three parts of the customer journey that enable showrooms to make emotional connections with their customers. They are anticipation, interaction and afterglow. ...

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