BKBG Blog

Spot Red Flags During Interviews
July 27, 2017
Spot Red Flags During Interviews

Hiring the right match for you business culture is one of the greatest challenges facing kitchen and bath showroom owners. There are a few red flags that you should watch for when interviewing candidates.

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Building a Customer Service Culture
July 20, 2017
Building a Customer Service Culture

Excellent customer service is the key to holding on to customers, which, in turn, is the key to sustaining long-term profitability. Customer service guru Dennis Snow (Snow & Associates) has developed a hierarchy of customer service expectations derived from research by the Gallup organization.

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How To Make Your Message Go Viral
July 13, 2017
How To Make Your Message Go Viral

Word of mouth is responsible for 93% of messages passing from one person to another. Everyday, Americans engage in 16 word of mouth conversations where they say something positive or negative about a showroom, product, service or person. We recommend restaurants and movies we’ve watched to coworkers, tell family members about a great sale and recommend babysitters to our neighbors. American consumers mention brands 3 billion times a day. Our mentioning of brands is about as involuntary as is our breathing. We do it so often, we don’t even thing about it.

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Are You A Victim of Confirmation Bias?
July 6, 2017
Are You A Victim of Confirmation Bias?

Most hiring processes are not effective due to a concept known as "confirmation bias.” This involves people who interview prospects for a position in their firm that make a determination of a candidate's fit within five minutes of the start of the interview and then spend the rest of the time affirming what they want to believe based on those first impressions. 

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